Photo by Daniel Salgado on Unsplash

Photo by Daniel Salgado on Unsplash

Work with technology companies on their partner programs and business operations

Wine industry parallel (with some learning)

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Channel operations

Channel finance

Channel marketing

Channel sales

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- Key to how winery sales function

- Costs of production cascade through channels

- Profit margin strategy and sales channel composition

- Vendor/distributor relationships

- Segmented sales/marketing

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Value proposition

Program design (reqs, tiers, benefits, etc.)

Automation

Partner relations

Customer service

Program management

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- Importance/impact of DTC sales as a key channel

- Viewing members as essential partners

- Making programs efficient + effective + enigmatic

- Showing appreciation and affinity

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Process improvment/automation

Knowledge sharing/management

Cross-functional collaboration

Resource creation

Training & development

Platform/application administration

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- Wineries are small and/or unique businesses that can always function more efficiently

- Team collaboration is key for efficiency and energy

- Like other businesses, wineries must give employees and partners the tools and resources to succeed

- Proper management of infrastructure and operations enables all roles to focus on the work within their purview while simultanously encouraging individual growth and collaboration.

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Accounting controls, workflows and adjustments

Advanced Microsoft Excel skills

Budgeting

Data visualization

Dashboards

Financial review/audit

Tax deductions

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- Like all small and/or unique businesses, wineries can benefit from industry-specific finance protocol and planning

- Data and numbers can be crucial to establishing KPIs and forecasting for winery success

- Providing digestible and clear data insights and information to all winery employees will have a positive impact

- Refining accounting and tax controls can lead to monetary savings and increased asset performance

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Annual review design (primarly 360°)

Benefits administration

Employee and contractor appreciation

Event management (team development, retreats, etc.)

Feedback process creation and improvement

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- Recognition of individual contributions to the winery as essential to its success.

- Importance of providing a clear, equal, and cooperative environment for employees and contractors.

- Wineries must have leadership with strong EQ and unified values in their top-tier management to exemplify the inclusive values of the organization.

- A positive workplace will, without exception, lead to increased productivtiy as well as individual ownership and pride in the product offering.